09 Mar Lullage
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BRIEF
Digital brand image creation for the launch of the Lullage Instagram.
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EXECUTION
Following a brand audit & competitive study, the digital and design teams defined a new digital style guide for social media channels at both the Spain and International levels.
In line with the newly defined style guide, The Beauty Makers created a content series featuring graphic, audiovisual & photography elements across various content themes: lifestyle shoots (product and model), GIFs, animated stories, themed still life, and graphic design templates.
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RESULTS
Successful launch of the brand’s Instagram profile with a fresh and current look & feel to resonate with followers and target consumers.
Growth of interactions and followers on both Facebook and Instagram, quickly surpassing the goal of 10,000 followers, which allowed us to activate new features in the channel.
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